Baekhyun Launches New Company B.ON Entertainment

Big news for EXO fans. Baekhyun has officially started his own entertainment company called B.ON Entertainment. The singer is listed as the CEO of the new business, marking a major milestone in his career path.

Reports suggest that fellow EXO members Chen and Xiumin will conduct their future activities as the sub unit EXO CBX through this new agency. This move is part of the trio's ongoing efforts to manage their music and professional projects independently.

While the company is now established, the official English branding is still being finalized. Fans are keeping a close watch on what this means for the future of the sub unit and how the members will balance these new responsibilities alongside their work with EXO.